History

Changing the Industry

Explore highlights of our past achievements by clicking the arrows.

1963

Water-Right, Inc. is founded. Introduction of Water-Right’s first proprietary automatic control valve for use in “problem water.”

1963

1963

Glenn Gruett started company as Wisconsin Water Conditioning

1963

1967

Water-Right appoints and sells to first plumbing wholesaler in Iowa, Kretchmer-Tredway.

1967

1968

Water-Right moves to 3,500 sq. ft. building

1968

1971

Purchases first airplane to access and service accounts more quickly

1971

1972

Water-Right created branding in the industry by designing our own Fleck valve cover

1972

1974

Receive first patent for AFS System – “Automatic Filter Softener”

1974

1985

Purchase of a zeolite crystal plant and relocation of it to Kansas; Mineral-Right is formed

1985

1990

Purchase of land and moved Water-Right to new 10 acre location

1990

1993

Water-Right produces the first chlorine generator for treatment applications

1993

1998

The Sanitizer Series® is introduced, the only water softener to generate free chlorine from brine

1998

2003

Water-Right purchases Clean
Water Testing, a state-certified lab specializing in comprehensive water testing services

2003

2008

Evolve® hits the market, an evolutionary series that combines self-chlorinating technology with advanced electronics

2008

2010

Purchase and transition of WaterCare into a brand of Water-Right; all operations are moved to our Appleton facility

2010

2013

CustomCare Water Technologies is purchased and transitioned into a Water-Right brand, serving commercial and industrial water treatment needs

2013

2014

Completes expansion of current office complex and manufacturing facility, increasing manufacturing and warehouse capacity

2014

2018

Launch Wripli™ Wifi platform exclusively on Evolve and WaterCare products

2018

2019

Water-Right is purchased by A.O. Smith Corporation to join their North American Water Treatment division

2019